Very few companies measure their scope 1,2 & 3 carbon emissions. Net zero and all other claims mean very little till we have transparent system with real traceability & accountability.
Our scoring methodology is qualitative, based on experiencing the brand products first-hand. We also reach out to the brand founder to understand what steps they have taken towards sustainability. We have carefully developed a framework where we rate brands for 2★ on these 5 criteria :
1: Raw materials - What are the product made of ? - Who are the suppliers for raw materials and where do the raw materials come from ? - Are the ingredients recycled or up-cycled ? - Are the ingredients vegan or plant-based ? - Are the ingredients organically grown (Non-GMO) and chemical free ? 2: True Cost of production - Have they measured their carbon impact ? (Scope 1, 2 & 3 emissions) - How is energy conserved if at all ? Is renewable energy used ? - Are they ethically made and Fair Trade certified?
3: Relationships - Is there inclusiveness and diversity at all levels in the organisation ? - Do the workers get fair wages ? - Supplier workplace code of conduct ? - How are they giving back to the community ?
4: Packaging - Materials for primary packaging and secondary packaging (Plastic free) ? - Is it reusable or recyclable? - Is it compostable or biodegradable? - Is there any reverse logistics model at play? 5: Slow love - Governance principles of the organisation ? - Are the product essential, functional, minimal and timeless ? - Have they measured the carbon emissions during the life cycle of the product ? - How durable is it compared to industry benchmarks ? - Can it products be reused, recycled or up-cycled ? - Long-term effect of the products on the planet ? (Biodegradable, Decomposable, Compostable)
Our Conscious Brands
We only feature brands with a minimum Greenlane Score of 7.5★